MCM, the iconic fashion brand that has been synonymous with quality and innovation for nearly half a century, has once again pushed the envelope with their latest collection. The SS23 line of clothing introduces a cyberpunk-inspired look that re-imagines our natural world with a futuristic twist.
From this new drop, the brand has unveiled three style capsules: Meta Safari, Cyberpunk, and Meta Ocean. Each capsule is a unique interpretation of the MCM aesthetic, with the Meta Safari featuring bold animal prints and earthy tones, while the Cyberpunk capsule features sleek metallics and edgy design elements. The Meta Ocean capsule draws inspiration from the depths of the sea, with watery blues and iridescent finishes.
What sets this collection apart, however, is the musical element that accompanies it. MCM has always had a close association with music and technology, and the release of the SS23 collection further punctuates the brand’s cultural zeitgeist. To bring this vision to life, MCM has partnered with Canadian musician McRae, a 3x Platinum artist who is reshaping the music business with every trending TikTok lyric.
Founded in 1976, MCM was a product of the revolutionary rock & roll and discotheque eras, and the brand has continued to innovate and inspire ever since. With the release of the SS23 collection, MCM is once again proving that it is at the forefront of fashion and technology.
The Cyberpunk capsule, in particular, showcases the brand’s commitment to pushing boundaries and challenging convention. Featuring metallic fabrics, laser-cut patterns, and bold neon colors, this capsule is a true embodiment of the cyberpunk aesthetic. It is a look that is both daring and innovative, and it is sure to turn heads wherever it is worn.